Online Marketing Institute

MARCH 13, 2011

Applications such as Salesforce.com already let sales staff keep track of existing customers or potential customers, but Demandbase Stream falls into a newer category of tools designed to help them find new customers in the first place. “How do you leverage otherwise anonymous traffic? 6) ERP (17) Internet Cust.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

JUNE 30, 2009

Within the B2B industry, your website can mean everything to your potential customers. When too much marketing fluff or too many industry words are used, it is hard for others to get the gist of the product or service. I am always surprised by the number of websites I come across that are not user friendly. Use visuals.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JANUARY 17, 2011

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Pam Dyer puts her own unique spin on the Pew Twitter report, noting that 55% of these Twitter users share links to news stories, with one in eight doing this at least once per day. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100