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17 ABM Stats That Will Make You Rethink Your 2021 Strategy

Rollworks

ABM and ROI. Even as far back as 2014, ITSMA developed a survey where they found almost 85% of marketers that measured their ROI said their ABM initiatives outperformed some of their other marketing investments, with 50% of those saying the difference was significant. ABM brings a higher ROI. ABM and Revenue. Close more deals.

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17 ABM Statistics that will make you rethink your 2018/2019 strategy

Rollworks

ABM and ROI. Even as far back as 2014, ITSMA developed a survey where they found almost 85% of marketers that measured their ROI said their ABM initiatives outperformed some of their other marketing investments, with 50% of those saying the difference was significant. ABM brings a higher ROI. ABM and Revenue. Close more deals.

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Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

Adobe Experience Cloud Blog

Businesses are 67% better at closing deals when sales and marketing are operating in lockstep, according to joint research by Marketo and Reachforce. This all comes down to the math and two key stats. Demystifying Social ROI in B2B Marketing. Demystifying Social ROI in B2B Marketing.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Here’s another stat from EmailMonday: “ Marketers familiar with pipeline marketing are 48% more likely to see ROI greater than 1.5x. ” – Heinz, Reachforce and research partners “The State of Pipeline Marketing Report” (2016). ROI is pretty great. .” ROI is pretty great.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Here’s another stat from EmailMonday: “ Marketers familiar with pipeline marketing are 48% more likely to see ROI greater than 1.5x. ” – Heinz, Reachforce and research partners “The State of Pipeline Marketing Report” (2016). ROI is pretty great. .” ROI is pretty great.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Here’s another stat from EmailMonday: “ Marketers familiar with pipeline marketing are 48% more likely to see ROI greater than 1.5x. ” – Heinz, Reachforce and research partners “The State of Pipeline Marketing Report” (2016). ROI is pretty great. .” ROI is pretty great.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Here’s another stat from EmailMonday: “ Marketers familiar with pipeline marketing are 48% more likely to see ROI greater than 1.5x. ” – Heinz, Reachforce and research partners “The State of Pipeline Marketing Report” (2016). ROI is pretty great. .” ROI is pretty great.