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Tapping into Consumer Needs to Build a Modern-Day Content Strategy: An Interview with Alyssa Santoli of Vitamix

Brandpoint

and making sure that we’re all talking about similar topics across our brand touchpoints. We messaged over Skype about how we might approach it, I dug into the archives (we’re nearly 100 years old!) We are constantly brainstorming new ways to be creative with our brand on social media (and of course, other channels!)

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The Must-Follow Principles of B2B Social Media Success

Convince & Convert

It is called “Winning at Social: Four Steps to Enhance Your Social Media Strategy,” all kinds of tips and tricks to help you put into practice some of the principles we’ve talked about on today’s show, including one to one customer journeys on social media, social touchpoints across the entire organization, etc.,