PointClear ROMI Sales Qualified Leads Spending 
ViewPoint
MAY 23, 2017
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads while average companies close 20%. Those results factor in lead leakage of between 52% to 86% of the marketing qualified leads put into the top of the funnel. So, what happens?
ViewPoint
JUNE 28, 2018
Companies with optimized sales and marketing organization achieve results by doing three things well. Deliver fewer, but better, leads to sales. Here is what you must do to fix it: Agree on market, lead definition, message. What constitutes a good lead? Is a good lead only one where a c-level executive is involved?
Expert insights. Personalized for you.
192 
Let's personalize your content