You’re doing SEO wrong: it’s all about authority
Biznology
JUNE 8, 2018
For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. In the book I said you should be the Wikipedia of your most important topics. This was not a popular statement among marketers, who want to tell stories and preach brand value.
Let's personalize your content