Remove Microsite Remove Peer-to-peer Remove SME Remove Storytelling
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Content Marketing for Engineers

Industrial Marketing Today

However, to engage with engineers and address their needs (WIIFM), your marketing content needs to have a different flavor of storytelling. However, to engage with engineers and address their needs (WIIFM), your marketing content needs to have a different flavor of storytelling. Call it P2P (Person-to-Person) marketing if you will.

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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

And for such a brief statement, it packs a lot of punch -- especially with that "merit" part. After all, we all love merit-based recognition, especially at work. Being recognized for a job well done historically correlates with employee happiness. For more categories, deadlines, and details, click here. 2) AVA Digital Awards.