Media Plans, Purchase Intent, Studies and WOM

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Media Plans

Purchase Intent

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WOM

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. I can't wait to read the study now. population.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Is Social Media Too Big For Its Britches?

Convince & Convert

APRIL 22, 2010

I love the inverted pyramid, and agree wholeheartedly with your point about the best way to build loyalty with existing customers (and to communicate that loyalty to ancillary networks through WOM). Driving purchase intent through kinship. link] jaybaer Spectacular comment Judy. Thank you. Big companies acting small again.

Social Media

Social Media Paid Content Media Advertising Agencies

B2B Marketing Zone

Convince and Convert Blog: Social Media Strategy and Social Media.

Is Social Media Too Big For Its Britches?

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