17 ABM Stats That Will Make You Rethink Your 2021 Strategy
Rollworks
DECEMBER 14, 2021
Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. The more B2B leads you attract, the larger the ROI, right? Bringing in more leads isn’t always beneficial, but bringing in the right leads is.
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