Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What is Lead Generation? The Lead Generation Process. Lead Scoring.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What Is Lead Generation?

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177

Zoominfo

OCTOBER 21, 2021

For most organizations, the problems behind launching a sales funnel are central to data management. Think about how much contact and account data your sales team needs just to prospect. As valuable as the sales funnel is, it’s only useful when paired with reliable data pertaining to each stage of the sales cycle.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Oktopost

NOVEMBER 18, 2020

Knowing the obstacles will help sales leaders plan in advance and find solutions to resolve the top challenges that their sales teams will be facing in 2021. One of the biggest challenges sales reps have always faced and will continue to face is lack of insight on their business prospects which affects their outreach process.

Social Media 90

Social Media Top of Funnel Lead Ranking Lead Scoring 90

Terminus

OCTOBER 29, 2021

The campaign was launched with a $5k budget and was executed by one marketer and one SDR A virtual event that generated 2320 sign-ups, 34 sales-qualified opportunities, and five new customers right off the bat. ABM Requires a Big Marketing and Sales Team. ABM Means Lead Generation Only.

Ideal Customer Profiles 58

Ideal Customer Profiles Account Based Marketing ABM Campaigns 58

Zoominfo

NOVEMBER 9, 2020

For most organizations, the problems behind launching a sales funnel are central to data management. Think about how much contact and account data your sales team needs just to prospect. As valuable as the sales funnel is, it’s only useful when paired with reliable data pertaining to each stage of the sales cycle.

Sales Management 246

Sales Management Top of Funnel Sales Qualified Leads Work Management 246

SnapApp

APRIL 4, 2018

Publishing deep content or big research and following up with outreach to content creators can drive links and mentions. This answers the question: "Is the opportunity pipeline increasing or decreasing in size?". . Lead to Conversion Ratio. This answers the question: "What percentage of leads are sales-qualified?". .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107