landing-page nuturing Web 2.0 Related Topics 
Anything Goes Marketing
NOVEMBER 16, 2008
For your nuturing campaigns, create a document that outlines all of the marketing content that you have and map this to the buying process of your target audiences that you have identified (assuming you have created defined marketing segments). Optimize your landing pages by removing any unnecessary fields.
Marketing Insider Group
AUGUST 12, 2010
Contacts from companies that are qualified as leads but not yet passed to sales can end up landing in the target list for an email blast or an event invitation. All the other responders will need to be nutured until such time as they are ready to engage in a sales process. In some companies “nurture happens&# almost by accident.
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