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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

Paid ads get 65% of all clicks for high commercial intent searches. So while people often ignore ads when searching for information online, they have no qualms clicking on them when they’re looking to make a purchase soon. Here are a few more examples of keywords/modifiers that imply purchase intent: Where to buy.

PPC 40
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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

Paid ads get 65% of all clicks for high commercial intent searches. So while people often ignore ads when searching for information online, they have no qualms clicking on them when they’re looking to make a purchase soon. Here are a few more examples of keywords/modifiers that imply purchase intent: Where to buy.

SEM 40