Content Standard

FEBRUARY 8, 2022

Once that line is crossed, customer trust and loyalty are difficult to win back. According to Gartner , more than half of consumers will unsubscribe and over a third (38%) will stop doing business with the brand altogether if a personalized message is perceived to be “creepy.”

Personalization 138

Personalization Gartner Marketing & Strategy Allocation 138

Sprout Social

OCTOBER 6, 2020

According to a study from Gartner , organizations that effectively deliver on their EVP can decrease annual employee turnover by 69% and increase new hire commitment by nearly 30%. This is a great way to start setting the foundation for a team of loyal brand ambassadors and demonstrate that your company isn’t just talking the talk.

Class 93

Class Brand Identity Branding Ad Building 93

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), As Digital Marketing Institute puts it: “Adopting a voice search strategy isn't just about remaining relevant – it’s also about creating a unique and optimized customer experience that will foster relationships and build brand loyalty.”.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), As Digital Marketing Institute puts it: “Adopting a voice search strategy isn't just about remaining relevant – it’s also about creating a unique and optimized customer experience that will foster relationships and build brand loyalty.”.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145