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4 Ways to Market Your Tech Company

The Lead Agency

Tech companies use IT marketing tactics to build their brand and generate demand for their products and services. But with heavy competition in the sector, it is vital that technology marketers differentiate their products and services from their competitors.

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Inbound Marketing Leads Costs Less

Marketing Insider Group

Recently I had a conversation with a fellow marketer who challenged the notion that inbound leads costs less. They pointed to the high cost per lead of some paid search (PPC) campaigns as evidence. I tried to identify the challenges of using paid search as a proof point that pull marketing is not a cheaper, more effective approach.

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Lead Nurturing—Three Gifts That Keep On Giving

Adobe Experience Cloud Blog

by Kelly Waffle Years ago when I started embracing marketing automation it was because we were generating a lot of demand from trade shows, emails, seminars, webinars, search engine marketing, and of course, our website. Where is the downside to lead nurturing?

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The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Provides content ideas for marketers. Typically, you do a Google search. Typically, you do a Google search. Your ads will show up based upon the keywords you use to target. Am I right? Am I right?

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The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Provides content ideas for marketers. Typically, you do a Google search. Typically, you do a Google search. Your ads will show up based upon the keywords you use to target. Am I right? Am I right?

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The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Provides content ideas for marketers. Typically, you do a Google search. Typically, you do a Google search. Your ads will show up based upon the keywords you use to target. Am I right? Am I right?

article thumbnail

The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Provides content ideas for marketers. Typically, you do a Google search. Typically, you do a Google search. Your ads will show up based upon the keywords you use to target. Am I right? Am I right?