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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

Source: Forrester Some of the lead types that have featured in versions of this model include: Inquiries (INQs): As the name suggests, these are leads that have come as the result of direct contact from potential customers. You’ll also want to integrate intent data into your marketing automation tools for maximum impact.

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Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

Great stuff in the world of B2B Marketing for March 2010. Which industry segments are most actively discussed in social media? We’ve hit a new low: The shittiest social media marketing plan ever - grow - Practical Marketing Solutions , March 10, 2010 A local news and media company is getting into the social media consulting business.

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12 Ways to Use Machine Learning in Digital Marketing

Single Grain

From digital advertising to email marketing, from social media marketing to content creation, machine learning is literally rewriting the rules of marketing success. In this guide, I will cover 12 ways in which you can leverage the power of machine learning to improve your digital marketing. Click To Tweet.