Customer Experience Matrix

SEPTEMBER 1, 2010

Summary: So you want some hard numbers to prove the value of marketing automation? A client asked yesterday if I had some benchmark information to justify the cost of her marketing automation project. Neolane “ Making the Business Case for Enterprise Marketing Software ”. Here's a bunch. Statistics include: • 16.5%

Marketing Automation Services 120

Marketing Automation Services Lead Ranking Marketing Automation Marketing Qualified Leads 120

Online Marketing Institute

JULY 31, 2009

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.)

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

KEO Marketing

SEPTEMBER 1, 2017

Marketing automation refers to software that automates repetitive marketing tasks. It simplifies processes involving email marketing, CRM, lead nurturing, lead scoring, and contact management. Most importantly, marketing automation helps you generate leads. Leverage Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Practices Work Management Top of Funnel 48

SnapApp

DECEMBER 14, 2016

The B2B industry is constantly shifting, and is projected to grow at an annual compounded growth rate of 12.9%. I do exactly that at my agency, Web Profits by creating content & videos about our core values, beliefs, process and inner workings which helps us show our human side and potential clients feel like they know us.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62