FAQ Forrester Google Search Engine Marketing 
KEO Marketing
JULY 31, 2017
Forrester projects that the global tech market will grow 5% this year alone. The United States has the largest tech market, and will also increase by 5% in 2017. Also, according to Content Marketing Institute/MarketingProfs, LinkedIn is the top platform for B2B content marketing. Focus on search engine marketing.
NetLine
AUGUST 2, 2023
Source: Forrester Some of the lead types that have featured in versions of this model include: Inquiries (INQs): As the name suggests, these are leads that have come as the result of direct contact from potential customers. FAQs on B2B lead gen that might be on your mind How much is a B2B lead worth? Made using Midjourney.
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