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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, A/B and multivariate testing tools. Some social analytics tools provide analysis only, while others let you manage your posts, too.

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Testing Mind Map Series Special: A Peek Inside the “Mind” of an AI Chatbot

Convert

Digital Marketing Specialist (LinkedIn Learning). The metrics and KPIs that will be used to measure success: In order to determine whether your optimization efforts are successful, you need to have a clear understanding of the metrics and KPIs that you will use to track progress and evaluate results.

article thumbnail

9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, A/B and multivariate testing tools. Some social analytics tools provide analysis only, while others let you manage your posts, too.