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6 social media marketers on the future of social messaging

Sprout Social

Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. They have become an integral part of the customer journey as the rise of social messaging forces brands to show up in 1:1 settings. Social messaging plays a pivotal role in customer care and brand reputation.

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Vertical SaaS: The Future of SaaS Is in Niche Industries

Single Grain

And if so, how do you implement it in your business? How to Implement a Vertical Strategy for Your SaaS Business. ” SaaS, as we know it today , is basically the evolution of the ASP model: It's a business model in which customers pay to use software that is hosted by a company on a remote computer. Is it the future?

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