Direct Marketing, Opt-in, Privacy Protection and Transparency

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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

SEPTEMBER 15, 2021

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Data Protection Assessments.

Act-On

Act-On Privacy CPA Cost per Acquisition

How to Respond to the Loss of Third-Party Cookies

Litmus

MARCH 15, 2024

We’ve been encouraging marketers to focus on developing a strategy to wean their media plans and martech stack off third-party (3P) cookies for some time (and we still are!) Here’s a closer look at what the potential loss of third-party cookies really represents, and actionable steps marketers can take now to respond.

Work Management

Work Management Privacy Protection Marketing Management Privacy

B2B Marketing Zone

A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

How to Respond to the Loss of Third-Party Cookies

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