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Everything You Need to Know About Brand Management

Hubspot

This is what we call brand management. That’s why we created this guide — to cover the basics of brand management and equip you with the tools you need to manage and maintain a fantastic brand. What is brand management? In short, your brand needs a manager to ensure its success. Principles of Brand Management.

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Google My Business: What It Is, How To Use It, and Why

Moz

Google My Business and the associated Google Maps make up the core of Google’s free local search marketing options for eligible local businesses. Share this simple, comprehensive article with incoming clients and team members to get off on the right foot with this important local business digital asset. What is GMB eligibility?

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