Demonstrating Intent, Intent Data, Intent-based Leads and Research

Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

APRIL 10, 2024

B2B buyer behavior has shifted dramatically to independent, online research. Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time and are likely to make a decision before ever talking to your sales team.

Intent Data

Intent Data Ideal Customer Profiles Intent Marketing Automation Services

Account-Based Marketing Strategies: 7 Tactics to Improve Performance

DealSignal

JANUARY 25, 2023

For example, you may choose to segment email lists based on what the recipient’s role is at their company, what stage they are in the buyer journey or even a combination of data points. The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM.

Account Based Marketing

Account Based Marketing Tactics Work Management Marketing & Strategy

B2B Marketing Zone

Intent Data: How to Generate Quality Sales and Marketing Leads

Account-Based Marketing Strategies: 7 Tactics to Improve Performance

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