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7 Ways to Improve Your Lead Management Process

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Consider these statistics ( source ): 46% of marketers with mature lead management processes have sales teams that follow up on more than 75% of marketing-generated leads. We’ve already discussed the importance of quick follow-up, but we’ll leave you with one more statistic: Online leads can go cold within just 90 minutes ( source ).

article thumbnail

7 Ways to Improve Your Lead Management Process

Zoominfo

Consider these statistics ( source ): 46% of marketers with mature lead management processes have sales teams that follow up on more than 75% of marketing-generated leads. We’ve already discussed the importance of quick follow-up, but we’ll leave you with one more statistic: Online leads can go cold within just 90 minutes ( source ).