Making Sense of Marketing Acronyms: Part 1
Bluetext
MAY 8, 2023
CTR (Click-Through Rate) The percentage of people who take action and click the button you wanted them to click. SEM (Search Engine Marketing) Using paid ads on search engine results pages to drive traffic to your website. POS (Point of Sale) The place where a customer makes a purchase, such as a store checkout. for example.
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