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The Big List of Content Marketing Acronyms

Brandpoint

Examples include enterprise software companies, professional service firms like corporate accounting or human resources outsourcing agencies and office equipment leasing companies. B2C, opposite of B2B, refers to companies that sell their products or services directly to consumers. CMS: Content Management System.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

All of the tools and efforts utilized in the effort are part of the campaign. Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Services or people that implement content curation are called curators.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

All of the tools and efforts utilized in the effort are part of the campaign. Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Services or people that implement content curation are called curators.