TechnologyAdvice Expert Interview Series: Marketing Automation Trends and Challenges
LeadSquared
JULY 12, 2015
In this episode, the discussions were on Marketing Automation trends, the importance of lead capture, and how lead generation and marketing automation work together. Patel: There are two types of customers: one who already has a CRM and one who doesn’t. This will emerge as a strong alternative to traditional CRM systems.
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