Binary Demand

APRIL 1, 2024

Tracking performance and RoI Monitoring performance and ROI in B2B marketing presents challenges due to the complexity of the sales cycle and the involvement of multiple decision-makers. Longer sales cycle B2B lead nurturing for an extended period demands sustained engagement and relationship-building efforts.

B2B Marketing 98

B2B Marketing Planning Work Management Marketing Management 98

Inbox Insight

JANUARY 28, 2020

Not only has GDPR immobilized the mass marketing trend, but industry is tiring of broad-based, high-volume, low-return schemes. While the main advantages include a much faster sales process and a higher chance of success with minimal resource and outlay, the end goal is to become a trusted partner to many of your customers.

Account Based Marketing 103

Account Based Marketing Demand Generation Ideal Customer Profiles Allocation 103

accelerate agency

FEBRUARY 16, 2023

One of the best SaaS reporting tools around, built-in intelligence shows you every report about your sales metrics you could think of. ZoomInfo Zoominfo touts itself as having the most GDPR-compliant B2B contact information on the market. Platform-wide sales automation that’s easy to set up.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

accelerate agency

FEBRUARY 16, 2023

One of the best SaaS reporting tools around, built-in intelligence shows you every report about your sales metrics you could think of. ZoomInfo Zoominfo touts itself as having the most GDPR-compliant B2B contact information on the market. Platform-wide sales automation that’s easy to set up.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52