Building Trust: The Role of Customer-Centric Selling in B2B SaaS
SalesIntel
MAY 13, 2024
Through genuine conversations and tackling their anxieties head-on, salespeople transform into trusted confidantes – partners who craft bespoke solutions, not simply push generic products. To make a splash, you must offer more than just a product or service. If they point out a product weakness, don’t get defensive.
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