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30 Women Shaping B2B Tech Marketing

SnapApp

One of the biggest challenges as a B2B tech marketer is making sure that sales and marketing are in sync around the lead management process. . Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%. What's your biggest challenge as a B2B tech marketer? . Jenn Steele. Are they a customer?

article thumbnail

30 Women Shaping B2B Tech Marketing

SnapApp

One of the biggest challenges as a B2B tech marketer is making sure that sales and marketing are in sync around the lead management process. Currently, the company’s funnel has improved 10x; we’ve reduced the CPL by 50%. What’s your biggest challenge as a B2B tech marketer? Jenn Steele. Are they a customer?