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4 Ways to Reduce Your CPL on Facebook by 50%

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So we’re teaming up with some of the best B2B marketers we know. Why aren’t more B2B marketers advertising on Facebook? As a skeptical marketer, the first thing we did was turn on the model and tell no one to prevent it from becoming a self-fulfilling prophecy. Step 3: Only target people who are actively in-market.

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