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Content Marketing Analysis: How to Win The CRM SaaS Market

Marketing Insider Group

All you have to do is look at Salesforce.com, arguably the first successful SaaS tool. salesforce.com. LeadSquared seems to be relying on word of mouth over organic or paid, with more than 8% of their traffic coming social (more than 5x their peer average.) Salesforce.com. salesforce.com. Authority Score.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. CPC: Cost-per-Click (See PPC). WOM: Word-of-Mouth. It’s important for marketers to understand what APIs can do to factor them in to their marketing strategies. Learn more about how marketers can use APIs here. B2B: Business-to-Business. Companies that sell to other businesses.