Remove Cost Per Thousand Remove CPM Remove CPO Remove Paid Social Agency
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Is paid social advertising still worth it in 2023?

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Like almost every B2B company on the planet, I knew my success would hinge largely on paid social advertising. I hired an agency. After a few months, still nothing, and at that point, I was convinced our audience either wasn’t on social media or they didn’t want to hear from us. My next move? Facebook: $102.02