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Data-Driven Attribution and SEM [ebook]

QuanticMind

In response to heightened needs for security and privacy, ad platforms are revamping their core technologies. Despite these challenges, the value of deep funnel data to identify and better target high quality leads is simply too high for online advertisers to continue ignoring. Gaining visibility into your customers.

SEM 40
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Top 10 PPC Trends for 2020

Valasys

Marketers need to keep abreast of the evolving PPC trends in all the spheres of digital advertising – from paid searches to remarketing & from paid social to the strategies for multichannel attribution. According to a report by Quartz cutting down on the traffic acquisition costs (TAC) has always been a challenge for businesses.