Personas in A/B Testing: A Customer Research Blueprint for High Quality Experimentation
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AUGUST 24, 2022
During the early days of software, products were not as user-friendly as they are today. Stereotypes of the target demography, data pulled from the organization’s CRM, or just blunt assumptions cover the rest. ” Here’s an example of a detailed buyer persona by GoDaddy with a cool narrative: Source. Naughty Nancy.
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