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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. I agree it is not just about blogs but I found this data to be particularly compelling, especially on the eve of my attendance at a conference on blogging.

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The 7 Burning B2B Social Media Questions

Marketing Insider Group

I recently attended a session at the Social Media Plus conference in Philadelphia led by Sue Marks , CEO of Pinstripe , a recruitment process outsourcing company. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. All rights reserved.

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How to Nurture The Great Unknown Leads

Marketing Insider Group

Many B2B Marketers just stop here and give up. Or they go into the company database where they receive the annual email from the CEO or an invitation to your company-sponsored conference. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

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Why Social Media Will Help Us All Get Along (Better) | B2B.

Marketing Insider Group

While attending the SocialMediaPlus conference in Philadelphia on May 25 th , I listened to the famous Frank Eliason from @ComcastCares. In his purely interactive session, Frank received this question: Do you see social media creating a convergence of marketing, PR, and customer service? Share your thoughts, post a comment.