The Strategic Value of Structured Data Implementation on SME Websites
Moz
FEBRUARY 22, 2021
And six months on, the improvements we made to product markup, organisation, and blog schema had helped drive a 230% increase in organic conversion value. For a professional services provider, we built E-A-T centric schema optimisations into a blog and were able to improve average ranking position by 30% in 3 months and by 43% within a year.
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