Traditional + Social: The new media mix
Wondering Out Loud
JANUARY 15, 2010
Case in point: a former business partner is so deeply wedded to the tactical trifecta of direct mail-telemarketing-email that they won’t consider doing anything else. They are the ones who prove your claims of being “world-class&# , “industry leading&# and “best off breed.&# Hammer and nail.
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