What Does a CRO Do?
Varicent
JUNE 1, 2017
Sure, the sales capability side works, you've got the right headcount, and the right ramp to get to those numbers, but as you look under the covers you don't realize that your current reps who are making their number – 70% of that revenue is coming from inbound leads, or 40% of that revenue is coming from trade shows that your CEO is speaking at.
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