Remove Churn Rate Remove Clickthrough Remove CTR Remove Salesforce.com
article thumbnail

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. CTR: Clickthrough Rate. Divide by the estimated churn rate (aka cancellation rate) for that customer. It’s important for marketers to understand what APIs can do to factor them in to their marketing strategies. Learn more about how marketers can use APIs here.