Remove census cross-sell government
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“Digital Consumability” at IBM Hybrid Cloud

SWZD

IBM’s rich legacy goes back to the Hollerith punch cards used for the 1890 US Census; it is now a global cloud computing and cognitive solutions company. She mentioned: Crossing the Chasm by Geoffrey Moore. Selling to Practitioners vs Decision Makers. Career and Background. Innovators Dilemma by Clayton Christensen.