Remove terms
Remove Case Studies Remove Reachforce Remove ROI Remove Stats
article thumbnail

17 ABM Stats That Will Make You Rethink Your 2021 Strategy

Rollworks

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. ABM and ROI. ABM brings a higher ROI. The more B2B leads you attract, the larger the ROI, right? The more B2B leads you attract, the larger the ROI, right?

article thumbnail

17 ABM Statistics that will make you rethink your 2018/2019 strategy

Rollworks

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. ABM and ROI. ABM brings a higher ROI. The more B2B leads you attract, the larger the ROI, right? The more B2B leads you attract, the larger the ROI, right?