YouTube for Business: What You Need to Know to Succeed
Vidyard
MAY 13, 2020
Some stats for thought: YouTube reaches more adults aged 18 to 49 than cable TV. You can upload videos in other aspect ratios, like the rather old school-looking 4:3 (used on older TVs) or new school-looking vertical video (taken with a smartphone). 80% of YouTube users say video helps them decide to purchase.
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