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YouTube for Business: What You Need to Know to Succeed

Vidyard

Some stats for thought: YouTube reaches more adults aged 18 to 49 than cable TV. Unlike the other types of ads where you pay per click, these are charged on CPM (“cost per mille” or paying per 1,000 views). USD per action and as high as several dollars. Get the Social Media Video Specs Guide.

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article thumbnail

YouTube for Business: What You Need to Know to Succeed

Vidyard

Unlike the other types of ads where you pay per click, these are charged on CPM (“cost per mille” or paying per 1,000 views). YouTube Ads pricing varies based on how in-demand the topic or keywords are, cost-per-click ads can be as little as $0.10

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