Buzz, P2P and Public Relations - B2B Marketing Zone

Build some social media marketing backbone you big wuss

Biznology

FEBRUARY 12, 2013

Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). Not because buzz marketing, social media marketing, digital PR, or guerrilla marketing doesn’t work but because you didn’t do a good enough job working it. I was going to say that the fourth rule is to share , but you’re all doing that. But you get it wrong.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

It's P2P and ONLY “personal&# brands exist in my Twitter stream. The research showed that people prefer to interact person to person (I like Mark William Schaefer's P2P). For that matter, you and I are brands. My point is that at its best, Twitter is not B2B or B2C. This seems very strange to me.

Twitter

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B2B Marketing Zone

Build some social media marketing backbone you big wuss

Is Twitter for Business Even Worth the Trouble | social crm.

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