Demand Generation vs. Lead Generation: Key Differences, Strategies, and More
DealSignal
DECEMBER 28, 2021
Use intent data to find in-market buyers. Using intent data is one of the best ways to discover people who are currently in the market for a solution like yours. If you’re new to B2B intent data , it is essentially a collected set of signals that indicate a user’s interest and intent to buy a product or solution.
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