Buying Cycle Disintermediation Marketing Plans Outreach 
The ROI Guy
OCTOBER 22, 2010
Internet fueled buying cycles - research by IDC and Sirius Decisions both indicate that sales professionals are being engaged later and later in the buying cycle, if at all. With more information available, and growing skepticism in vendors, buyers have taken control of the purchasing cycle.
B2B Marketing Zone Posts
OCTOBER 5, 2010
And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How are marketers planning to allocate budgets this year? Disintermediation (3). Will Traditional, Social Media Blend?
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