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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

And most B2B buying cycles are 70%-80% complete before the salesperson is even aware of the buyer. He also notes that once-hot Digg has devolved into “the MySpace of social sharing sites.” And 94% watch television shows on (gasp!) televisions, versus 23% who view TV shows online.

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33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

They want to be able to engage with a vendor when they are ready and actively seek out advice, often very late in the buying cycle, and have the vendor guide them through a complex buying and problem solving process.&# And today’s customers are busier than ever. 8 marketing blunders to avoid by iMedia Connection.