Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance
DealSignal
AUGUST 30, 2021
If you’re new to the term “intent-based leads,” these are customers who are actively shopping for a product or solution like yours who are demonstrating strong intent to buy. Data platforms like DealSignal can find buyers who are demonstrating interest, or “ intent signals ,” that you want to keep tabs on.
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