10 PPC Best Practices to Get the Most out of Your Marketing Budget
Optinmonster
FEBRUARY 26, 2020
We’re going to set a weekly rule that will increase our max CPC (cost-per-click) bids by 15% for keywords with more than 50 conversions and a cost per conversion of less than $10. For starters, you’ll need to embrace Google’s vertical video ads. Plus, vertical ads work nicely as Instagram Stories.
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