Buyer Need, Cross-Selling, Eloqua and Verticals

Exec Q&A: Insights from the Front Lines on Transformation, Growth and Drinking Our Own Champagne

6sense

AUGUST 24, 2017

We’re also solving problems for sales and marketing that have not only existed forever, but have shockingly gotten worse as the B2B buyer’s journey has continuously evolved and become more complex. Sales and marketing teams have become desperate to align themselves with the modern, cross-channel B2B buyer journey.

Top of Funnel

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B2B Category Creators Episode 5 Transcript

Metadata

FEBRUARY 16, 2021

But for that specific role, we felt that she didn’t have enough sort of vertical deep experience. And she just crossed 52,000 downloads of her podcast episode, something incredible. I knew that Tableau could sell enterprise deals, you know what I mean? We need categories, so that we know how to compete.

Enterprise Management

Enterprise Management Paid Content Sales Management Work Management

B2B Marketing Zone

Exec Q&A: Insights from the Front Lines on Transformation, Growth and Drinking Our Own Champagne

B2B Category Creators Episode 5 Transcript

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