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Intent Data is a superpower. Here’s why.

Zoominfo

Selling points and promises aside, without fully understanding their prospects (i.e. the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. But how does ZoomInfo Intent work? That’d be something.

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Intent Data is a Superpower. Here’s Why

Zoominfo

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide.